Meet Ori Saidi and Daniel Gassner from OTOTO Design

OTOTO in hebrew translates to “any minute now,” a phrase founders Ori Saidi and Daniel Gassner live by an inseparable duo that met in 1999 at the Ascola School of Art and Design in Tel Aviv.

Inspiration can strike at any moment whether that be in your dreams or during your daily mundane tasks. But while many let these ideas go down the drain in the shower, these best friends turn it into reality and are constantly motivated by the sentiment that your next great idea could be just around the corner.

OTOTO creates functional household items that are designed to bring a twist of humor into your life.

Everyday items don’t have to be boring!

Many of the items featured on their site are inspired by fairy tales and myths which can be found in their Nessie collection. (Nessie as in the Loch Ness Monster.) While their products emphasize wit and a factor of playfulness, that never comes at the cost of functionality. These unique and practical products are designed in Israel and distributed internationally to over 30 countries and are even displayed in museums, art galleries and design expos.

We are super excited to be working with them to make your everyday tasks more fun and help stay inspired to be creative!

Find their products in different Hasod gift boxes.

Follow their creativity here —> @ototodesign